PLEASE, I’M A STAR
The power of nepotism to propel music careers
By Carolyn Kravets
Armed with the right tools, like a keyboard and audio mixing software, combined with strong dedication, almost anyone can produce and perform music at a professional level. Yet, the demands of daily responsibilities often hinder creative potential and success. It is this burden that starving artists willingly shed, waiving comfort to prioritize their artistic expression. Talent is born from practice, and art takes shape through personal vision.
It is undeniable that artists who benefit from nepotism—those with affluent upbringings or prominent parents—enjoy a distinct advantage in refining their sound. Provided professional equipment, recording space, and ample time to practice, these artists can fully immerse themselves in their craft without the typical distractions or financial constraints that hinder aspiring musicians. Privileged access to resources undoubtedly contributes to the momentum of a music career.
Miley Cyrus forged a singing career after starring on the show Hannah Montana. Cyrus received this role acting alongside her father, Billy Ray Cyrus, an established country music star. DJ and producer Steve Aoki is the son of Hiroaki “Rocky” Aoki, founder of the restaurant chain Benihana. Willow Smith, who performs as Willow, is the daughter of actors Will Smith and Jada Pinkett Smith; Willow released the song “Whip My Hair” at the ripe age of 11. Fred Again, who arrived in mainstream EDM in the last two years, is the son of Charles Anthony Warneford Gibson and Mary Ann Frances Morgan, both members of the King’s Council.
Each of these “nepo-babies” has carved success in the music industry, built on an inequality of opportunity and driven by heightened economic status. The same goes beyond the music world: A high school student, afforded the time and resources for ACT prep tutors, will likely score higher on standardized exams than a student obligated to work a part-time job after class. And just as it would be ignorant to take these scores at face value in determining academic potential, examination of our entertainment industry shouldn’t exclude the cyclical opportunities afforded to these performers.
North West is a prime example of a nepo-baby on the rise; she’s going to be a star given her unique position in popular culture. Any perceived talent of hers should not disregard the backgrounds and perspectives of those who evaluate her abilities. However, true talent can’t be measured by wealth or connections; it’s an intrinsic quality that comes from within, regardless of one’s background or social status. While fans and record labels may be blinded by the glitz and glamor of celebrity offspring, it’s essential to remember that real talent transcends lineage and privilege.